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The RRR Program: Executive Summary

The Big Idea

Rangin' 'Round Ro'noke, the RRR Program, is large and complicated. It is the right size for the large, complicated problems faced by the region for the near future.

The big idea is that an organization should create and operate a profit-oriented superior wildland management system for the Roanoke area. The program would

Not a preservationists' ploy, not a research-fund raising gambit, not a private hunting club, not a bird-watcher's strategy, the RRR Program creates a system that does a little of all of the above but produces money for investors and landowners in the area. It displays a new paradigm in wildland resource management, that of finance-based total wildland system management.

The project brings cooperating private land owners under contract and uses the resources of cooperators as in a share-cropping mode, gains funds along with them, and creates a working system. This is a land-development project but also a project to encourage all types of tourism and related, diverse outdoor activities.

Based on the principles of ecology and modern corporation dynamics, the organization to be formed is Lasting Forests. It is a "conglomerate", a set of highly related enterprises all working together, damping out fluctuations, diversifying in services and products, being driven by incentives, being flexible and synergistic, and "working the margin" very carefully with computer optimization. This is not a "blue chip" operation but it is after financial gains. The big idea is to create a "corporation" that no one has seen before with 20 units or enterprises.

Full details of the concept are available. Operation funds to create Lasting Forests and develop the RRR Program are from investors for staff to begin work. The organization is estimated to be profitable in 5 years. Financial gains are shared with cooperating land owners and investors after 5 years.

Part of the big idea is that Lasting Forests(under design) now has access to a massive international library; 30 years of experience, research, and related software; a new concept in wildland management, and motivation for the Program to succeed. The RRR Program may not be a bad idea.

The Bottom Line

"What will it cost?" is a typical question asked about a typical project. The RRR Program is not typical. It potentiates an investment already made in resource management. It reduces loss and prevents foregoing income or values. Of course there are costs, but investors typically concentrate on answers to probable or expected net returns from investments.

In all cases in the RRR Program we have included well-known units, things that need no major inventions or a "break-through" and we have included back-up or fail-safe tactics.

Parks and forests in the public domain are usually financial drains. Even if direct costs are ignored, they represent a loss of land for taxation for communities. The cost of owning land is, at minimum, the annual tax burden on the land owner. The RRR Program bottom line for success is that, at least, the annual tax equivalent is paid by the project operation. Minimum additional success criteria may be added such as the cost of supervising and auditing the RRR Program.

Depending on accounting procedures and policies, the system development can be paid for exclusively from funds derived from the major units of Lasting Forests.

Much of the activity of "learning" the place and the role of each enterprise of Lasting Forests requires the presence of the experts in the enterprise, unified work, and policy development. These are questions needing answers for the near future and for detailed budgeting. Because of the novelty, dynamic, and planned interactions in the Program, we propose frequent audits and stated thresholds, but suggest that detailed budgeting will be a wasteful exercise. Instead, we propose dynamic work, bi-monthly financial meetings, and frequent progress reports.

We propose to implement 12 units or enterprises within the first 3 years. We propose to cautiously gain funds from the various properties and activities (intensive use of forests, pastures, facilities, and creative development of ancillary operations). Driven by incentives, the shared 'profits' gained will contribute to Lasting Forests and to the RRR Program.

The preliminary estimates for start-up work are based on emphasizing:

1. Maximum exposure and marketing
2. Minimum capital outlay
3. Maximum use of un-developed resources of the tracts
4. Maximum communication and use of the internet
4. Maximum local involvement to create support and employment opportunities
5. Maximum use of the systems that are developed in the RRR Program on other lands and resources.

We propose a powerful incentive-driven procedure unheard of in wildland management:

The RRR Program is designed to create a group of productive properties, services, and opportunities for a new land management system for the region of the future.

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Last revision January 17, 2000.